Tag Archives: winners

And the award goes to…. (ESMA week is here!)

Starting today, we find out the winners of the 2011 Equestrian Social Media Awards (ESMAs) – yippee!

The ESMAs will have a series of seven videos (5 awards and 2 montage videos) showcasing the best and brightest of the equestrian social media community. I’ve just seen video #1, and it’s OUTSTANDING! Even if you don’t care who the winners are, it’s worth watching as an example of a well-done equine-oriented video; you can watch the videos this week at the official ESMA website.

I feel honored and awed to be a part of this list of only 181 finalists – these are truly horse people who are transforming our industry through social media. And having a good time doing it.

Here’s to all the winners, AND to every horseman & horsewoman getting onto their computer and mobile technology and connecting and sharing via Twitter, Facebook, YouTube, Flickr, and all manner of social and online media. In the end, it makes us ALL winners!

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ESMAs By The Numbers:

5,682 – people who voted in the finals

38,939 – voting page views

29,846 – unique voting page viewers

2.31 – average minutes spent on the voting page

2,523 – ESMA Facebook fans to-date

5,263 – times the voting page URL has been shared on Facebook

362,631 – Facebook post views 3 Jan – 3 Feb, 2011

84 – countries who viewed the voting page (Top 5: UK, USA, Canada, Ireland, Australia)

15 – 2011 ESMA categories

181 – 2011 ESMA finalists

Want more details about ESMA week? You can view my news release as a PDF by clicking on this link:

2011-NewsRelease-KempEquine-ESMA-AwardShow-FINAL-PDF

 

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Filed under Awards, Equine Industry Marketing, New Media, Twitter, Uncategorized, Video